Recent Blog Posts
October 19, 2016 | By Christine Niero, Ph.D. |
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During the recent E-ATP conference, Dr. Reed Castle and I had the opportunity to talk with participants about their... View Article
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October 13, 2016 | By Reed Castle, Ph.D. |
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When discussing the statistical properties of an exam, one may hear the term “error” or measurement error used by psychometricians.... View Article
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October 6, 2016 | By Cynthia D. Woodley, Ed.D. |
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ISO/IEC 17024: Conformity Assessment – General requirements for bodies operating certification of persons was originally published by the International Organization... View Article
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September 28, 2016 | By Cynthia D. Woodley, Ed.D. |
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ISO/IEC 17024 Conformity Assessment – General requirements for bodies operating certification of persons is a standard designed to be used... View Article
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September 23, 2016 | By Joy Matthews-López, Ph.D. |
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Co-authored by Joy Matthews-López and David Cox One of the most common criticisms of the standard multiple-choice (MC) item format... View Article
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September 14, 2016 | By Christine Niero, Ph.D. |
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It all starts so innocently. You want to develop a certification program to do something good—elevate the status of your... View Article
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September 9, 2016 | By Natalie Judd |
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We live in an era of so much marketing data. Each time we open an email, make a purchase at... View Article
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September 1, 2016 | By Natalie Judd |
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In a previous post, we focused on the role of content marketing in certification programs. Content marketing is a powerful... View Article
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August 17, 2016 | By Christine Niero, Ph.D. |
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This is a question we ask many organizations seeking to develop a certification program. It’s not that we want to... View Article
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August 8, 2016 | By Natalie Judd |
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Successful marketing starts with positioning and focus so says Al Ries and Jack Trout in their marketing classic, Positioning. Although... View Article
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